Beauty for Humankind
“There is nothing more beautiful than someone who goes out of their way to make life beautiful for others.”
― Mandy Hale
Imagine a company that inspires a culture of heart-based beauty
That fosters supportiveness and extreme kindness
That cultivates well-being for the mind, body and soul
That facilitates conscientious and regenerative commerce
That company is here.
The HBM is a progressive, purpose-driven consumer product and lifestyle company that connects
people to enticing content, chic holistic goods and evolved experiences. We engage
intimately with our community to inspire radical inclusion, modern wellness and credible
solutions for nurturing the mind, body, soul and planet. As a Benefit / B Lab Certified B
Corporation, The HBM stands for positive social impact as well as achieving financial results.

Our Purpose

The Human Beauty Movement exists to champion inclusive beauty and wellness.

Our Vision

We will create positive global change by inspiring deeper care, consideration and kindness towards oneself, all others and the planet.

Our Mission

We will develop a radically inclusive, informed community that connects people to products, services and each other in support of holistic wellness for the mind, body and soul.

Our Values

  • Kindness, compassion & humanitarianism
  • Diversity, individuality & self-expression
  • Mental, physical & emotional wellness
  • Creativity, bravery & personal growth
  • Honesty, integrity & dependability
  • Wisdom, mindfulness & gratitude
  • Sustainable innovation & eco-ethical responsibility
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